CHARLOTTESVILLE, VA (CVILLERIGHTNOW) – In a move reflecting its expansion into broader media services, the Charlottesville Radio Group has rebranded as Charlottesville Media Group. This development is part of the company’s strategy to extend its reach beyond traditional radio broadcasting.The organization has recently added several new ventures to its media portfolio. These include CvilleRightNow.com, the online news platform; Charlottesville’s Finest, an annual magazine; and Cville Local Deals, an e-commerce platform for local deals. These new initiatives complement the company’s existing suite of six radio stations, which includes the flagship stations for University of Virginia Athletics.

Garrett Klingel, President and General Manager, explained that the rebranding facilitates the integration of traditional radio operations with new digital initiatives. He emphasized that the change is designed to adapt the company’s media offerings to better meet the needs of the Central Virginia community.